00 Toast Profile Selector

Find your perfect roast.

Coffee has a language all its own. We'll translate it. Pick the characteristics that sound good to you, and we'll match you with the Shroomffee roast level that brings out everything you want. No jargon, no guesswork — just the right toast for your taste.

01 Acidity · The liveliness

How bright do you like it?

Acidity isn't about sourness — it's the vibrant, lively quality that makes coffee taste "awake." Think of it like the difference between still water and sparkling. More acidity means more punch. Lighter roasts keep more acidity; darker roasts burn it off.

Bright & Lively

Bright means the coffee has a crisp, vibrant quality — like citrus or green apple. It dances on your tongue. You'll taste a pleasant snap that makes each sip feel energetic and clean. Think: Ethiopian washed, Kenyan AA.

High acidity · Crisp · Citrus-like

Balanced

Balanced means the coffee has enough brightness to be interesting, but it doesn't overpower. The acidity sits comfortably beside the body and sweetness — nothing dominates. Think: Colombian, Costa Rican.

Medium acidity · Smooth · Well-rounded

Smooth & Low

Low acidity means the coffee is gentle and mellow — no sharpness, no tang. It's easy-drinking and comfortable, like a warm blanket. The flavor is rich and deep without any bite. Think: Sumatran, Java.

Low acidity · Mellow · Gentle

02 Body · The weight

How heavy should it feel?

Body is the weight and texture of the coffee in your mouth. Light feels like tea — delicate and clean. Full feels like cream — rich and coating. Darker roasts naturally bring more body; lighter roasts stay thin and precise.

Light & Delicate

Light body means the coffee feels thin and clean on your tongue — almost like tea. Flavors are precise and easy to pick apart. You can taste individual notes without them blending together. Great for nuanced, single-origin beans.

Tea-like · Clean · Precise

Medium

Medium body means the coffee has some weight to it — not heavy, not watery. It sits comfortably in the mouth with a satisfying texture. This is the crowd-pleaser: familiar, approachable, and versatile across brewing methods.

Round · Satisfying · Versatile

Full & Rich

Full body means the coffee is thick and coating — you can almost chew it. It has a heavy, luxurious mouthfeel that lingers. Flavors are deep and blended rather than separate. Think: espresso, French roast, Indonesian beans.

Heavy · Coating · Luxurious

03 Flavor Notes · The character

What flavors call to you?

These are the tastes and aromas that emerge from the bean during roasting. Pick as many as you like — the more you choose, the better we can match you. Lighter roasts preserve delicate notes like floral and fruit; darker roasts bring out chocolate, caramel, and smoke.

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Floral

Floral means the coffee has delicate, perfumed aromas — like jasmine, rose, or chamomile. It's an elegant, tea-like quality found in high-altitude beans. Best at lighter roasts that don't burn these fragile notes away.

Best expressed: light roast

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Fruity

Fruity means bright berry, stone fruit, or tropical notes — like blueberry, peach, or mango. Natural-process coffees lean this way. These notes shine at light to medium roasts; dark roasts will bury them.

Best expressed: light–medium roast

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Sweet

Sweet means the coffee has a natural, dessert-like quality — caramel, brown sugar, honey, or vanilla. Not sugar-added; these sugars develop during roasting. Medium roasts hit peak sweetness when caramelization kicks in.

Best expressed: medium roast

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Chocolate

Chocolate means rich, cocoa-like flavors — anything from dark chocolate bitterness to milk chocolate sweetness. Develops as the roast darkens. The most crowd-pleasing note in coffee.

Best expressed: medium–medium-dark roast

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Nutty

Nutty means warm, roasted flavors like almond, hazelnut, or peanut. Comforting and familiar — the taste of a classic diner coffee done right. Medium to medium-dark roasts bring these forward.

Best expressed: medium–medium-dark roast

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Earthy & Smoky

Earthy means deep, grounded flavors — like cedar, tobacco, soil, or smoke. Savory rather than sweet. Darker roasts are where these notes live; lighter roasts won't get you there.

Best expressed: dark roast

04 Roast · The toast

How dark is your toast?

Roast level is how long the beans are cooked. Lighter = you taste the bean (terroir, varietal, processing). Darker = you taste the roast (bold, smoky, bittersweet). Acidity drops and body rises as you go darker. This is the one knob we turn to build your perfect cup.

Light Roast

Light roast (Cinnamon / New England, ~356–401°F, at or just past first crack) — light brown, dry surface, no oils. The bean's origin character shines: floral, fruity, citrus, tea-like. Highest perceived acidity, most caffeine retained per bean.

Light brown · Dry · Origin-forward · Most caffeine

Medium Roast

Medium roast (City / American, ~410–428°F, between first and second crack) — medium brown, still dry surface. Balance of acidity and body, caramel and nutty sweetness, chocolate notes start to emerge. The crowd-pleaser range.

Medium brown · Dry · Balanced · Crowd-pleaser

Medium-Dark Roast

Medium-Dark roast (Full City / Vienna, ~437–446°F, at or into second crack) — rich brown with light oil sheen. Bittersweet chocolate, caramelized sugars, spice notes. Body gets heavier; acidity drops noticeably. Roast flavor starts to dominate over bean flavor.

Rich brown · Light oil · Bittersweet · Spicy

Dark Roast

Dark roast (French / Italian, ~464°F+, well into second crack) — dark brown to nearly black, oily surface. Bold roast flavor, smoky and bittersweet, heavy body, low acidity. Flavor is mostly from the roast itself, not the bean. Bitter carbony notes take over at the extreme.

Dark brown · Oily · Smoky · Bold · Low acid

05 Your Roast Profile

Your recommended roast

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Light356–401°F

Medium410–428°F

Med-Dark437–446°F

Dark464°F+

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Your selections

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Fresh roast delivered on your schedule, roasted to your profile. Skip or cancel anytime. 4% of your subscription supports the Poulsbo Farmers Market.

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12 oz bag, freshly roasted to your profile
Ships within 1–2 business days
Choose your grind: whole bean, drip, espresso, French press